Category Archives: Sell

Pricing strategies

Do You Know the 3 Pricing Strategies?


Do you know which ones to use and when?

There are really only 3 pricing strategies!!

But done right, each has the capability of getting your home sold FAST

and for the BEST price!!

We All Want to Get the Deal Done at the Right Price!!

By Sherri Sue Parkin of Berkshire Hathaway HomeServices Arizona Properties

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Pricing your home can seem daunting, but it doesn’t have to be. The most important thing to know is what is your bottom line and then talk with your agent to figure out how to get there.

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Price High

Give Your Buyer a Deal!

So your potential buyer loves your home, but the price seems so high, so what? You know you have a good amount of cushion in the price because you want the buyer to feel they got a deal.

This is best for properties above the Jumbo loan limit; properties listed above $600,000–price them wherever you think you will find buyers and then give them a deal!!

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Price Low

Get a Feeding Frenzy Going!

OMG Multiple Offers!!  Price a little under the Market Price and attract the best offer out there!! This can be a little stressful there is a lot to think about when deciding the best offer. Pre-qual, concessions, closing time, contingencies, just to name a few!

This pricing strategy is for homes below $300,00.

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Price Just Right

Know you priced it perfect

When you price it right you know your perfect buyer is right around the corner.  The buyer who wants your home and believes in its value.  This is really a relaxing point of view!  This Pricing is best between $300,000 and $600,000

The Limit is due to the Jumbo Loan Limit of $510,000.

Pricing doesn’t have to be difficult! 

Call me and we can discuss your best pricing strategy!!

If you want to discuss your pricing strategy give me a call!!!

To set up your own personalized consultation NO obligation call/text me at 480-809-5853

TEXT HOMES749 TO 32323 TO GET THE MLS AT YOUR FINGERTIPS!!

START LOOKING FOR YOUR NEXT HOME-IT WILL HELP YOU DECIDE WHEN THE RIGHT TIME IS!!!

Why I only take 90 day listings!

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When I first told my Broker I wanted to do 90 day listings she was a little taken aback to say the least!!  In fact we had quite a heated discussion about it. But, in the end I stuck to my plan and it WORKED!!! 

During an 18 month Period-Here Are My Listing Statistics!!!

41 Homes Sold in 2 Weeks or Less

15 Homes Sold 16-31 Days

  8 Homes Sold 32-60 Days

  5 Homes Sold 61-90 Days

  3 Homes Sold 91-119 Days

  1 Home Sold over 120 days (Crazy Escrow that fell out)

TIME IS MONEY…NOT ONLY TO YOU!

BUT TO ME AS WELL!!!

One of the first things I ask in a Listing Appointment is, “If I got you an offer this week are you ready to sell?” Their reaction tells me EVERYTHING!!  Surprisingly not all Sellers are ready to sell!!! 

If YOU ARE READY to get a SOLD sign in front of your home CALL ME 480-809-5853!

Let’s talk for 15 minutes and figure out why your home

didn’t sell last time

NO OBLIGATION-LET ME HELP YOU!! 

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Set Up Your Personal 15 Minute Phone Consultation

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Why didn’t your home sell?

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The first question that you need to know the answer to is WHY?  Why didn’t you get offers or meaningful offers? It truly is rarely about price!!  

My Own Home was listed by a Broker–after a few months I had to fire him!!  I had someone show me the listing and there were so many errors that I had no choice but to take it off the market and start over. 

BUT, that turned out to be a great thing!!  I sold it with another agent using the techniques I now use, now that I am an agent, for others and we got it sold (in one WEEK!!) for more than it was originally listed for with the Realtor I fired. 

Call me today for a no cost, no obligation 15 minute conversation about how I can get your home sold and for more money than you could get otherwise. You can also schedule your 15 minute call with me right here. 

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Set Up Your Personal 15 Minute Phone Consultation

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Virtual Tours and Buying and Selling

AT THIS TIME WITH COVID-19

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With so much going on you may wonder are there people still buying and selling real estate? The answer is yes…sort of!  Open Houses are completely stopped and Owner Occupied Showings have been either stopped, restricted by appointment only, or gone Temp Off Market. 
 
So what does that mean for Real Estate?  It means that more offers are being put in based on pictures or Virtual Tours (done by your local Realtor).  Vacant properties are more ideal for buyers.  In addition, Investors looking for properties to rent with Tenants in place are also now available. 
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The Good News: Extended Inspection Times and COVID-19 Clauses that allow for the Buyer to evaluate the situation that COVID-19 is having on them before closing.  While you may not be able to see the property you are buying there are innovative ways to get you comfortable that the property you are buying is a good fit for whatever your current real estate needs are.
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 So, wherever in the World YOU are, when you are ready to buy in Phoenix, I am there for you!! Let me pre-view the homes you are interested in, take video’s and send them to you via Instagram, FaceTime, Messaging or What’s App…you decide!!
 
I can be your eyes in today’s market where homes are still going fast and the ability to travel is not always possible!! 

Call me today 480-809-5853 and let’s get started on your

Phoenix home search NOW!!  

While you wait to SELL

What to do While You are Deciding to Sell!

There is a lot to do and think about!

There is so much to do and think about-here are some ideas, but feel free to set up your own personal consultation with me with NO obligation!

Wouldn’t You Love Your Listing to Look Like This?

By Sherri Sue Parkin of Berkshire Hathaway HomeServices Arizona Properties

While every home is different, there is so much that you can do to make yours look amazing!  Take a moment and take your phone out and take pictures of every room of your home at every angle and then look at them with a critical eye.  This is what your prospective buyer will be doing in less than 2 seconds when they look at your pictures and decide whether to see it. Your first impression happens in a blink of an eye when they log online and see that first picture and decide whether to look at the rest of them.

Figure Out the Pros and Cons of Moving-You may be surprised!

Write all the reasons you can think of and Update them Daily!

Sometimes we think we need to stay for a neighbor only to have the neighbor move themselves, or we love a favorite restaurant only for them to sell and it no longer is the same.  Are your cons temporary things?


Think How You Would Feel to Have a SOLD Sign in Your Front Yard!

Think How You Would Feel to Have a SOLD Sign in Your Front Yard!

Close your eyes and visualize your home SOLD! Does the thought bring excitement?

Getting prepared for the SOLD sign is the best way to bring on the offers!!  Once you feel comfortable with Selling your home the better the chance that it will really happen!!

So When is the Right Time?

You WILL know! You literally will wake up and say ,”I am ready!!”

So make sure you have done what you need to do, to prepare for your listing so that you will not lose momentum when the right time to SELL arrives!

Donate 

Give to your favorite charities and box the rest!

Go through every room and toss what you need to and give what you don’t need. Box up the stuff that you won’t need while you are selling your home!!  The least amount of stuff (even in the closets will make the best impression!) the better.

Crunch the Numbers

Know the net proceeds range you are comfortable with!

There is a lot to think about when you are crunching the numbers, closing costs can be a surprise if you haven’t looked into everything that it includes, like Title Costs, Commissions, and sometimes there are Seller Concessions, Repair Costs for what the Buyer may request. Talk to your Realtor for a realistic view.

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Plan for your Pets

Can your pets stay with friends or family  during showings?

Having strangers in your home can be very stressful for pets, consider letting your agent know that you only want showings during specific hours such as an Open House when you can take your pets with you for some fun. 

There IS a lot to do and think about! 

YOU CAN DO IT!!

While there is so much to do and think about, there is help!! To set up your own personalized consultation NO obligation call/text me at 480-809-5853